“Color is my day-long obsession, joy and torment.” ~Claude Monet

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At PLAY, behind each detail, each post and photograph there is a message, an intention, a goal.

Today, we want to show you PLAY behind -the-scenes and talk about how do we get inspired to design PLAY’s collections. Today we are going to talk about color and what is the story behind the new released colors for the TERRIBLE TWOS capsule collection.

PLAY promotes physical activity through premium comfortable garments that allow children to move while being protected. We always make conscious decisions. We learn, get informed and when we have the right information to make a decision, we do so. Learning for development is also part of our core values.

Our design inspiration comes from the Ivy League schools in the United States. Ivy League schools are considered to be the most prestigious of all colleges in the United States. These schools are primarily located in the Northeastern part of the country. There are eight total colleges that are considered to be Ivy League. These schools are Brown, Harvard, Cornell, Princeton, Dartmouth, Yale, and Columbia universities and the University of Pennsylvania. Of all institutions of higher learning, these elite schools are considered to be the most outstanding and the most sought-after in terms of acceptance and graduation.

At the time we were choosing colors for TERRIBLE TWOS, we got inspired by the heritage colors from these universities to be the core colors.

Most of our colors are custom colors, made by us, for us.

In our new capsule collection, we have “secretly” called each color honouring an Ivy League University.

  1. Our signature burgundy color under the name of H_CRIMSON for Harvard University.

  2. A deep saturated dark blue under the name of Y_NAVY for Yale University.

  3. A trendy and fun mustard color under the name of P_ORANGE for Princeton University.

  4. A core natural beige under the name of IVY NATURAL for Ivy League.

Now you know a little bit more about PLAY behind-the-scenes . Let us know in the comments if you would like us to uncover some other stories behind our products or anything from PLAY that you would be interested in knowing.

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“An athlete cannot run with money in his pockets. He must run with hope in his heart and dreams in his head.” – Emil Zatopek